Ago Projects

Natalia Tannenbaum


Natalia Tannenbaum

Argentinian designer based in Mexico. She studied Textile Creation in Paris, the city where she lived for 15 years. In 2006, she received an award for young creators, for a project that was later selected in the ENSCI (École Nationale Supérieure de Création Industrielle) entrance contest. In 2012, she joined the French luxury house Hermès, as part of the men’s Prèt, a porter studio.
She joined the Binational Network of Artisan Wo- men niu matat napawika to shape Chij: a textile project that seeks to celebrate the pause, the error, the passage of time, and the reconstruction of the community. Chij has been awarded the honorable mention of “Circular Design” in the Inédito 2021 program of Design Week Mexico.

The designer observes the current textile landscape of Mexican crafts; use what is already embroidered or woven and makes new pieces taking advantage of the resources. The symbolic character of the textile has been a central axis in her creations and each project she investigates a new narrative. Weaving and spinning tasks have been women’s work. Women “pull the strings”, this phrase is commonly used as a metaphor for power. Natalia believes that it is time to investigate the feminine character of the fabric and explore the symbolic connotation of women’s empowerment thanks to the fabrics.

She currently resides in Mérida, Yucatán, and works on collaborative, plural, and feminine projects in various parts of the Mexican territory.

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